Resources
Welcome to the B2B Sales Lab! This Resources page houses free downloads and resources you can use in your sales life to help you get the most out of your career.
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We use these tools and resources, and you should too. They align with our approach to leading, coaching, and guiding others to achieve quota more effectively through time management, prospecting, opportunity management, and deal qualification.
Reports
Churn Analysis
Discover why enterprise B2B SaaS churn stems from upstream operational failures rather than last-minute renewal disputes, and learn how to diagnose them. This report delivers empirical benchmarks across deal tiers alongside actionable playbooks covering sales compensation clawbacks, Mutual Action Plans, and structured 180-day renewal cadences. Download the full guide to protect your recurring revenue foundation and drive compounding Net Revenue Retention. Download the report